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Element8 introduces new HR software solution for the Gulf market.

Element8 the leading innovative digital agency, based in Dubai, UAE,  has announced the launch of  its  first cloud based software product called Rel8 HR. The new application is capable of handling all HR tasks on a day-to-day basis, which includes, Staff Profiles, Leave management, Vacation Management, Intranet Portal, Staff Asset Management, Time – Attendance Machine integration etc. This unique HR product has two variants 1)       Rel8 HR Cloud - where a user can subscribe the use the software on annual license fee model (or) 2)       Rel8 HR On-Site - This is a lifetime license with 1 year Free support   Rel8’s edge over its competitors lies in the  latest technology, Mobile focused design and cost effective solution. Unlike our competitor , rel8 offers unlimited user accounts so that...

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Useful Conversion Rate Optimization Tricks You Should Use in Web Design

We all had the same problem. A great website set up,with plenty of amazing products, and in spite of that, there are no people getting on board with it. Or, they simply come, see what it’s about and go somewhere else. This can be quite frustrating, but luckily there are solutions you can use to transform your visitors into customers. The only thing you need to do is know these practices and you will achieve excellent results.   1. Create dedicated pages for custom campaigns The first thing you should do is write a copy of your campaign and only then can you start designing, so that you can make it visually appealing. When you create a design without having a copy you...

We all had the same problem. A...

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Facebook to increase the popularity of your website

Facebook to increase the popularity of your website Are you looking to make your website more noticeable ? Then you need to look at the places where your potential customers can be found online.Facebook is one such place with more than a million users from around the world . How to find these potential customers on Facebook ? Facebook advertising is one such way . By advertising on Facebook,Many businesses have found a drastic change in how their business have been notified by people around the world . Now the question is the money to be spent on the advertising . Why not look at it this way …  Either test all of those Facebook tricks only to end up with disappointment down the road with...

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Facebook vs. Website – Can One Go Without the Other?

Let’s forget about all this for a second, and focus on another question – even if it delivers successful organic reach, is Facebook sufficient to replace a small business website? As it seems, a website still has three major advantages – more efficient brand control, greater potential for presenting valuable info and extensive SEO control. Even though your logo will be clearly visible on your Facebook profile picture, and your posts will remain a constant reminder of your brand, not one social media page can be customized enough to deliver a comprehensive brand experience like a website can, and the same goes for valuable information about your business. Furthermore, as one of the crucial aspects of digital marketing, SEO control is incomparably bigger...

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Digital Marketing Dilemmas: Facebook Small Business Page or a Website?

For a couple of years now, small business owners have been continuously encouraged by social media marketing experts to build their online presence by utilizing the benefits of Facebook’s small business pages. At the time, perks like organic reach and a gigantic user base seemed like an unfailing fast track to thriving marketing campaigns. As a consequence, the number of such pages reached 50 million at the end of January 2016. But lately, favorable prospects have started to diminish, and we are now faced with the question: can Facebook’s small business page really replace a website, or was it just a hoax? The Rough Truth behind Facebook’s Organic Reach Roughly two years ago, in August 2014, the crowned head of social media had...

For a couple of years now, sma...

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How to Always Stay Ahead of the SEO Learning Curve

Things are changing, algorithms are smarter, and there are less keywords, less worry about page views, more conversations, and it’s more about simple navigation. This is all happening quickly and the changes are setting new standards about SEO, so understanding the fundamental principles of SEO will get you ahead of these industry shifts. Keyword Research Keyword research is all about understanding how people are speaking online, so if you want to know how users are communicating with search engines, you need to ask yourself a couple of questions. For example, do they search for “internet” or “online” when referring to marketing, or are they looking for “quantitative” or “qualitative” research. Understanding their communication will give you a better idea of how they...

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Latest web design trends

In the evolving web industry, trends do not last very long. Tools, concepts and techniques are constantly being introduced and creative minds are always keeping the industry fresh by developing new trends. So, what are the web design trends we must know for the year 2016 and 2017? Continue reading to find out what you will need to expect when it comes to wonderful web design. Semi-Flat Design After the metro style from Windows, everyone became obsessed with flat design, but eventually, this design morphed into a semi-flat design because of some pitfalls and usability issues. A semi-flat design has become a better alternative because it is so easy to use; with integrated depth and dimension, subtle shadows, well thought out transitions...

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Why Online Marketing won’t Suffer in a Recession

In the past, one of the industries that has suffered greatly was the marketing industry. The problem with the recession is that the amount of investments is lower in various business fields. People worry about numerous things and decide to lower unnecessary expenses. However, with the development of online marketing strategies, people have found ways to advertise their product without investing too much money. This is the reason why online marketing is one of the things that is not going to be hit by a recession in any major way. There are also several other factors that make online marketing much more efficient and budget-friendly, which will make it flourish regardless of the economic landscape. Inbound against Outbound This is one of the...

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3 Reasons Why Most Websites Fail

Having a website has become a must in today’s business world. However, many business owners don’t quite understand the importance of having a quality website and they don’t use it as a marketing strategy at all. They simply use it as a digital brochure of their company and many of them don’t even update it regularly. A website should be used to attract customers and engage them with valuable content. It should be the core of a company’s marketing strategy and, in order for it to attract as many customers as possible, it needs to have traffic. If you have a business website, but you’re not quite sure what to do to make it successful, read on to find out...

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5 Ways to Boost Your Revenue from Your Website

Gaining more visitors to your website is just the first step in online advertising, and it isn’t as tough as you might think. Once you do it, you want your visitors to become the customers, and eventually you want them to come back for more. Here are the 5 ways of boosting your online business and improving your marketing strategy. 1. Landing pages Think of the landing pages as the leads, absolutely necessary for online advertising. A well-designed landing page is one that doesn’t confuse and distract potential customers with additional content, but rather focuses on the unique goal, with a specific and clear call to action. 2. Short and easy form filling Just remember how many times you have been close...

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