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How to Excel: The Best Upsell & Cross-sell Strategies for Your E-Commerce Website

When we say cross-sell and upsell strategies, we refer to key selling tactics, methods, and techniques that will lead a business to generate more profits, regardless of what they do. In fact, it's safe to say that these strategies fit businesses of all sizes.   If we take you back about 12 years, you'll remember the Amazon case and how they used such strategies to generate 35% of its total revenue. Online retailers saw a chance, an opportunity in this and, hence, these strategies are now more popular in e-commerce than ever.   Cross-sell and upsell strategies are an invaluable marketing toolkit for every online retailer, looking for a good way to multiply their revenue.     What Are Upsell & Cross-Sell? Each time a customer makes a...

When we say cross-sell and ups...

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WooCommerce vs Magento: Which Is the Best E-Commerce Platform?

The big 4 of eCommerce platforms are Shopify, BigCommerce, Magento, and WooCommerce. There aren’t clear figures that show which one is on top, but these 4 solutions are the most popular ones today. In this post, we are going to be talking about WooCommerce and Magento.   Although they are equally popular and have a similar number of features, they are a lot different. It can be difficult to choose one over the other, especially if you don’t know much about eCommerce platforms. Luckily for you, we’ve decided to list out all the advantages and disadvantages of these two options and help you reach a conclusion.   The best eCommerce platform is not the same for everyone because, in the end, it comes down...

The big 4 of eCommerce platfor...

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Setting up a new website? domain/hosting/cms recommendations

Why do we need a website instead of a free facebook page? You Need to Be in 100% Control of Your Online Presence; you can register a domain/ website under your name Don’t be at the Mercy of Someone Else; Facebook can kick you out any time Your Website is the “Hub” of Your Online Presence Choose a domain If you want a website for a local business then choose .ae domain.  Always choose .com domain if you want to target an international audience also .com is cheaper than .ae domain. .ae domain  is available in   http://instra.com   A Server space for website hosting - shared hosting It is recommended to go for a cheaper shared hosting instead of a dedicated server for a small/ medium scale...

Why do we need a website inste...

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SkyDest Digital Marketing Workshop

Thank you for joining us yesterday & hope you enjoyed the session. We are preparing the workshop reference materials & Tutorials at the moment. And this will be ready in a couple of days.   For the time being appreciate if you can spend a couple of minutes from your time to fill the form below. Feedback form hbspt.forms.create({ portalId: "2924872", formId: "ff16cd93-65af-4716-b6f3-36130e0ce7ec" }); ...

Thank you for joining us yeste...

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Ways on How to Make your Visitors Stay on your Website

Attracting a potential customer is hard enough. Grabbing their interest and retaining them is even more difficult. It is important to design your site so that the user frustration is kept to a minimum and get a high business conversion.   According to study, it takes less than a second for a user to decide if they want to continue going they every page of your site, or just leave and find another option. The study concluded that this is 94% related to design, and only 6% on the content. People only scan through the website, they don’t instantly read everything until they find the need to.   The consumer is more interested in the exterior characteristics of the site, such as the colors,...

Attracting a potential custome...

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Mobile and Web Application for Cweed Corporation in Zanzibar, Tanzania.

Element 8 has successfully developed and implemented mobile and web application for Cweed Corporation in Zanzibar, Tanzania. It is a fantastic and satisfying feeling when you build something which helps to solve complicated problems and make life easier for the common man. Cweed corporation a leading business based in Tanzania and market leader in exporting seaweed across the globe. Managing thousands of farmers and streamlining their collection and storage. The entire process was not as easy as expected when there was no system in place. It was always challenging to implement a system when you deal with people who live in the remote areas and who do not possess the required level of expertise in technology. Our primary challenge was to simplify...

Element 8 has successfully dev...

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Why Choose Element 8 for Your Brand New Website Design Project?

Experience & Reputation     We have a combined industry experience of over 25 years, and during this period, we have achieved an overwhelming reputation in the market. Element 8 has already worked with innumerable clients ranging from start-ups and SMEs to multinational corporations and governments. We’ve earned our name through a lot of hard work and creative thinking, which gave us an invaluable experience for the future.     100% In-House Work     Because we love what we do and because we want our clients to feel the same way about our work, Element 8 keeps everything 100% in-house. From designing, development, or digital marketing, we never outsource your projects externally, nor will we send them to a foreign office. We take pride in our Dubai-based family,...

Experience & Reputation &...

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How to Give Your Website a Performance Boost

In today’s world the official website is an important part of any business model. This is why there is a lot of talk about boosting the performance of a website. With the search engines taking the lead in how people find and consume online content, a website’s profitability has become more dependent on a scientific approach than on luck.   Since digital marketing and web development and design have become too complicated, many business owners don’t know where to start. Therefore, we are here. We will help you identify the key areas of your website and provide you with practical advice on how to boost their performance.   Establish Clear Goals     Website performance is a very broad category that covers too many goals. Since every...

In today’s world the officia...

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How to measure ROI of your website

Calculating the ROI is an essential part of running a business. No matter what expense we are talking about, it’s important to know how much it pays off. Some business expenses you can calculate easily, while others could require a bit more know-how. Calculating your website’s ROI is one of the more complex tasks.   This is because websites are complex platforms with a lot of different factors that you need to take into account. At the same time, not all businesses use their websites for the same purpose, so some practices might not be relevant for some sites.     Know your website’s goals     As companies can use sites in a different way, their goals also change. This is why you need to outline what...

Calculating the ROI is an esse...

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Digital Marketing Essentials Every Small Business Owner Needs to Learn About

In today’s overly saturated market, it is quite a challenge to get recognized and to maintain relevant, especially when it comes to small businesses. The competition now is more severe than ever, so all business owners are trying to find new ways to stay ahead of their competitors.   Luckily, the quality of your marketing campaign can largely determine the long-term success of your business. No matter how good your products and services are, without a proper marketing strategy, it is difficult to get noticed, let alone to expand your customer base.   However, small business owners are usually overwhelmed with various different responsibilities on a daily basis, which include accounting, sales, and management, so they don’t have much time left to focus on...

In today’s overly saturated ...

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